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HM Connect is the leading support and referral network for law firms in Scotland. Driven by Harper Macleod, it provides additional legal resources for those areas other firms don’t practice, and support for those they do.

It’s free to join, and over 270 firms in Scotland are already making the most of a wide range of benefits including fee sharing for referrals, free CPD seminars, fortnightly legal updates, plus access to a free enquiry line.

We were asked to develop a new strapline and look-and-feel for the sub-brand, with the brief to give it a bit of personality to help differentiate HM Connect in the marketplace.


Agency: Frame
Copywriting: David Grenfell
Design: Scott Cowan
Creative Direction: Eilidh McDonald
Never called ‘Dave’ ︎   
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